Viamedia Expands Footprint in Terre Haute with NewWave Communications Tuesday, January 31, 2012     LEXINGTON, KENTUCKY 1/31/2012 - Viamedia, the cable industry’s leading independent cable rep firm, today announced they have entered into an agreement with NewWave Communications to expand their representation in the Terre Haute DMA. Viamedia has been representing the advertising sales for a portion of NewWave Communications (formerly Avenue Broadband) in the Terre Haute DMA since the beginning of 2011. The new expanded agreement will now include representation of NewWave’s subscribers in Brazil & Clinton, IN. About NewWave Communications NewWave Communications was founded by its management team and Pamlico Capital in 2003 and provides communications services including high-speed data, cable television and telephone to smaller, non-urban communities in the Midwest. The company, headquartered in Sikeston, Missouri will continue to serve more than 80,000 customers in Illinois, Indiana, Missouri and Arkansas after this transaction is closed. Pamlico Capital is a middle-market private equity firm headquartered in Charlotte, North Carolina and has over $2 billion under management. Tweet     ABOUT VIAMEDIA About Viamedia Headquartered in Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services and provider of online advertising services. The company specializes in selling DMA-based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com.